Leadership Seminar: Yes, You Can Find your Blue Ocean Strategy!

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  • October 14, 2019
    1:30 pm - 3:00 pm

Leadership Seminar: Yes, You Can Find your Blue Ocean Strategy!

Time: 1:30 pm – 3:15 pm

Room Location: Faculty Staff Club 2, The Nittany Lion Inn


Come Hear Andrea J. Simon, Ph.D. Show you How to “See, Feel and Think” in New Ways

What is a Blue Ocean Strategy? Rather than compete with others for the same customers, blue ocean strategy is a way to find new market space, capture demand, and tackle the unmet needs of customers who could use you but aren’t, today.

She has conducted over 400 workshops with CEOs and their key leaders on Blue Ocean Strategy and has worked with dozens of clients on their Blue Oceans, in all types of industries across the globe.

Before launching her business, Dr. Simon was an executive in financial services firms and healthcare systems, all of which had to adapt to fast-changing times.

Today, once again the times are a’ changing. How do we make sure we are well positioned for the future that is going to be very different than today? Is our strategy the right one to capitalize on the transformations taking place in technology, in business management, in human resources, and among our clients?

Maybe it is time to think about your Blue Ocean Strategy. Her talk will help us see our businesses through a fresh lens. We will learn about Blue Ocean success stories. We will do a strategic canvas to help us see our business today and what it could become in the future. And, we will leave ready to find out more about how we can create a new market, not just compete in the one that is there today.


The Nittany Lion Inn, 200 W Park Ave, State College, Pennsylvania, 16803, United States

You can sign up for the waiting list here